Symbols and motifs used on products.
 Spiral
Ancient symbol of the goddess, the womb, fertility, feminine serpent force, continual change, and the evolution of the universe.
Why is the spiral such a compelling shape? Why does it have a positive meaning for every culture that ascribes a meaning to it? Could it be because we, on this tiny planet whirling around one of 100 billion suns, can call a spiral galaxy home?
The spiral has found its way into the art of almost all cultures, from ancient primitive rock carvings on all continents to today's corporate logos. They show up in celtic art, native American petroglyphs, Nazca earthworks, Arabic architecture, Japanese rock gardens, Hindu spiritual texts, Australian aboriginal paintings and African art. Surprisingly, no religious or political group has claimed exclusive rights to the spiral. It remains non-sectarian, or maybe pan-sectarian. The spiral belongs to everyone and excludes no one.
In various mythologies the spiral is a globally positive symbol. Here are some of the meanings that have been attributed to the spiral.Carl Jung, the famous psychiatrist, said that the spiral is an archetypal symbol that represents cosmic force. In ancient Britain, the spiral seems to have been associated with the feminine as the doorway to life.It has been associated with the cycles of time, the seasons, the cycle of birth, growth, death, and then rebirth. The cycles of time and nature are the cycles of life.
Some consider the spiral a symbol of the spiritual journey. It is also considered to represent the evolutionary process of learning and growing. It seems that life doesn't proceed in a straight line. The path of life more closely resembles a spiral. We seem to pass the same point over and over again but from a different perspective each time. To walk and then stand in the center of a spiral or labyrinth has been a psycho-spiritual exercise for centering the consciousness.
The spiral stands for coming into being.
The spiral shows up often in nature - in hurricanes and tornados, in the pattern of seeds in a sunflower, in the growing tips of ferns, in the pattern that leaves grow on a stem, in the shape of a nautilus shell, and, as a helix, the shape of the DNA molecule. The spiral is the journey of life.

Heart
The heart has long been used as a symbol to refer to the spiritual, emotional, moral, and in the past also intellectual core of a human being. As the heart was once widely believed to be the seat of the human mind, the word heart continues to be used poetically to refer to the soul, and stylized depictions of hearts are used as prevalent symbols representing love.
In religious texts the heart has historically been ascribed much mystical significance, either as metaphor or as an organ genuinely believed to have spiritual or divine attributes.
Many classical philosophers and scientists, including Aristotle, considered the heart the seat of thought, reason or emotion, often rejecting the value of the brain. The Stoics taught that the heart was the seat of the soul.
In European traditional art and folklore, the heart symbol is drawn in a stylized shape. This shape is typically colored red, suggesting both blood and, in many cultures, passion and strong emotion. The hearts have constituted, since the 15th century, one of the red suits in most playing card decks. The shape is particularly associated with romantic love; it is often seen on St. Valentine's Day cards, candy boxes, and similar popular culture artifacts as a symbol of romantic love.
What the traditional "heart shape" actually depicts is a matter of some controversy. It only vaguely resembles the human heart.
The heart symbol could also be considered to depict features of the human female body, such as the female's buttocks, pubic mound, or spread vulva. The tantric symbol of the "Yoni" is another example of a heart-shaped abstraction of a woman's vulva. An early form of the heart symbol is derived from plants. The ivy leaf was used as mere decoration in the old days of oriental cultures. Inverted heart symbols have been used in heraldry as stylized testicles (coglioni in Italian) as in the canting arms of the Colleonis of Milan.[6]
The heart symbol is used in various expressions to indicate love or affection, sometimes with a connotation that the feeling is superficial or juvenile. It is a play upon Milton Glaser's classic I Love New York logo. In many countries it can be used to show that one has a crush on someone or is in love with someone. It is also present in some recent titles, for example the film I ♥ Huckabees and the video game We ♥ Katamari.
 Hand of Fatima
In Islam the story tells us about the daughter of Muhammad, Fatima, who was in the middle of preparing food and was surprised by the early return of her husband Prophet Ali one day. His unexpected return was due to the arrival of a gorgeous, young concubine. Fatima was deeply hurt but kept her cool and continued preparing the family meal. She was preparing Halva, a traditional sweet dish made with sesame seeds, on a hot frying plan and influenced by the sight of her husband and the new arrival used her hand to stir absent mindedly.
Fatima's hand became a symbol in the Muslim world and Middle East. For hundreds of years the Hand of Fatima was worn as the symbol for loyalty and forbearance. Hamsa necklaces and Hamsa bracelets are used to bring good luck and protection to the owners. Some sources link the significance of the five fingers to the Five Pillars of Islam, the core principles of Sunni Islamic faith, though this significance may have been attributed after the fact to a symbol that was around well before Islam.
In recent years some peace activists in the Middle East have chosen to wear the Hamsa as a symbol of the similarities of origins and tradition between the Islamic and Jewish faiths.
 Sun
So much is dependent upon the existence of the sun, its symbolic meanings are endless. Primarily, the sun is a symbol of expansion, growth, energy, and creativity. Rising the sun is a symbol of new beginings, setting indicates and ending or transition and mid-day indicates going full force in creative endeavors.
The Sun Symbol is found in all cultures throughout history. Considered by most peoples as a cosmic power, it’s not surprising we see the sun emblazed upon countless artifacts and writings. Ancient Chinese culture recognized the sun as the Great Male Principle – the ultimate Yang. These symbolically appreciative people also personified the sun as a cosmic eye viewing out upon its dominion during the day.
Alchemically, the sun is sol and is esoterically symbolic of the mind or intellect. Gold is considered the material of the sun in outwardly symbolic practices of alchemy.
The planetary sign of the sun (a circle with a dot in the center) is also an alchemical symbol of origin signifying completion of the Great Work. Furthermore, this sun symbol represents the Self in its relation to the cosmic whole.
This is also the case in astrology where the sun is symbolic of the Self that is expressed outwardly the self that shines openly to our friends, family, co-workers, etc. The sun position at our time of birth gives special illumination as to our characteristics. It's as if the sun shines upon our symbolic selves and makes us most visible to the world
In Christianity the sun is the house of Archangel Michael (Gabriel lives within the moon), and is also a symbol of the Christ, or Christ-like attributes. In ancient Egypt the sun is associated with the Horus, Ra and Osiris. Horus represents the rising sun, Osiris the setting sun, and Ra represents the sun’s zenith. Again we see the sun symbolism in association with eyes or vision as the sun is the eye of Zeus in Greek mythology. Likewise, in Hindu mythology the sun is the eye of Varuna, and is also considered the “divine rejuvenator.”
The sun resonates with male energy in most cultures. However, Celtic perspective places feminine power within the sun’s rays. Likewise, ancient African, Japanese, Germanic, and some Native American tribes all hold the sun as a feminine energy. Animals can also be considered as sun symbols. For example, the eagle was a symbol of the sun rising in its glory and power over their cities. The tiger is the sun in its setting aspect
Our ancestors have long considered the sun as the center of humankind’s existence. Modern mankind tends to overlook this priority, and perhaps takes for granted the life-affirming essence the sun exemplifies.

Moon
The moon symbol meanings deal with cycles, time, psychic power, reflection, and emerging from one phase into another. Consider the power of the moon - able to influence oceans, and affect the realm of nature in strong subtle ways. Also a symbol of feminity, the moon is a sign of the softer, intuitive side of all of us. When the moon lights up on our life, it is a prompting to consider our level of awareness. The moon asks us if we listening to our intuition and what are we allowing to influence our direction in life.
Throughout nature we find a cavalcade of energetic counterparts: Light/Dark, Male/Female, Increase/Decrease, etc., and the moon takes her place in the balance as the counter part to the sun. The sun is symbolic of the fraternal (male, yang) aspect of guidance; and so logically the moon stoically stands as the maternal (female or yin) influence. More intriguing than gender, is the means by which the moon wields her force and influence. She is considered a luminary, but she produces no light of her own accord. She is reliant upon the sun’s light to reflect (mirror) her image to our earthly eyes. This method of projecting light makes the moon a symbol of subtlety. Clarity, reflection, and indirect deduction are gained by passive means. Where the sun will boldly bear down its blaze upon a given philosophical subject – the moon softly enfolds our attention – illumining our psyche in a gossamer glow that is more open to esoteric impressions.
Astrologically speaking the moon is ruler of the sign of Cancer and governs the realm of intuitive thinking as well as emotions. The moon is a symbolic soul mate to water, and shares this affinity with Cancer as we learn Cancer’s foundational element is water. In animal symbolism, the moon shares an association with water (and her influence over the tides) makes her matron of all sea creatures – specifically those with shell coverings. Her domain doesn’t stop at the sea however, because the moon is also queen of the night, her kingdom includes all nocturnal creatures too.
More symbolic moon facts are derived from myth, lore and culture as we see lunar associations tied with deities and cyclical events in human collective consciousness.
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http://www.hamsaart.com/hand-of-fatima.html
http://www.tarotteachings.com/symbol-meanings-of-tarot-s-z.html
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